Writing is a Tool for Making New Ideas

Eliot Peper
1 min readSep 14, 2022

Over in Every, I wrote about how writing is more than a method for capturing ideas, it’s a way of exploring them. When you write down an idea, the results may surprise you, which is surprising in itself:

For me, reading and writing feel surprisingly similar: I discover the story as I go. There’s a major plot twist two thirds of the way through Neon Fever Dream that reframes everything leading up to it. I didn’t see the twist coming as I was writing the rough draft of the novel. I just reached that point in the story and realized what had to happen next. It blew my mind, and from what I’ve heard, many readers shared my experience.

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Eliot Peper

Eliot Peper is the author of eleven novels, including most recently, Foundry. He also helps founders tell stories that empower the people they seek to serve.