Literary Leverage

Public Domain Review, The Art of Book Covers (1820–1914).

As a writer, it’s important to remember that only a tiny percentage of people read, far fewer read full articles instead of just headlines, fewer still read books, and — even if it’s a massive hit — only a minuscule fraction of those rarified few will read your book.

Knowing that you will never reach everyone frees you to write for a particular someone. You can tell a singular story just for people like them, a story that speaks…